The Power of Corporate E-Cards to Strengthen your Marketing Strategies

Posted by 17 December, 2014 (0) Comment

Businesses, for a long time, have leveraged the infallible emotional appeal of the corporate greeting cards to bolster their marketing strategies during the holiday season. Backed by the power of technology these electronic greeting cards combine the benefits of speedy delivery as well as high level of customization. Their uniqueness lies in the fact that businesses use them to reconnect with clients by wishing them during good times. The emotional value can directly be likened to the impact created on the recipient when he/she used to receive a greeting card on Christmas, New Year, birthdays or for that matter on any auspicious occasion. And, just because of their eternal emotional value, greeting cards have been able to make a foray in to the digital space as well. They have their place secured in the face of the constantly evolving marketing strategies. If you are a business owner, not really aware of the multifarious benefits of these business ecards, then please feel free to read on.

The benefits of using business e-greeting cards as promotional tools

If used properly, these e-cards can be utilized as great promotional vehicles. Quite unfortunately, almost all the companies are preparing them for clients. An individual, whose mail box is bombarded with a string of e-cards, might not even be inspired to open a mail if he is not intrigued by the content.

In order to ensure that you are making the first impression right, make sure that you are framing a real interesting, offbeat but relevant subject line.

After the subject line, the user will be coming to your card. Make sure the graphics and the message used are unique and reflective of your company values. Do not repeat the same message for all your clients. This is the most opportune moment to give vent to your creativity and frame beautiful messages to add a personal touch.

The promotional aspect can be utilized by inclusion of your brand logo and an URL which directs consumers to your websites. Expect more traffic and more sales as a result.

The corporate greeting cards are eco-friendly

The electronic greeting cards are environment friendly alternatives to handmade greeting cards as they do not involve the use of paper. They are more cost-efficient as well, since they do not require you to hire people to make them.


It can well be assumed that the power of e-cards as a promotional tool is not going to wane anytime soon. So you can jolly well incorporate them in your campaign strategies. There are several websites offering these cards. Almost all of them will offer options to customize and personalize. Compare the prices, designs layouts and then settle for a choice. Happy Holiday!

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How to Engage Sales Leads with Christmas Ecards

Posted by 29 November, 2014 (0) Comment

Most businesses will have, over time, built itself up an impressive email list. In turn, many employees will have their own list of those who are their opposite number in another company. These are all well and good but how do you make those emails stand out in the crowd and make the recipient pick yours out from all the others claiming to offer the same thing which are cluttering up their inbox.

You can employ professionals to create engaging sales emails that will cause them to come to you rather than your competitors. You can try to undercut your competition and keep your fingers crossed they will stick with you once the promotion is over or you can employ one of the most clever and up to date marketing tools which are still somewhat of a well-kept secret and are yielding great results for those who have already discovered them .

These are ecards. 3D images which you send via email to corporate clients in order to engage sales leads. Doesn’t sound exactly appealing does it? Let us explain further. This 3D image can be of anything you can possibly imagine and to suit any occasion. In terms of business Christmas ecards they are also animated to really catch the eye, think snow falling on a wintry scene or those lights on the tree actually twinkling.

They have the feel good factor that everyone needs to experience during the hectic Xmas period. The killer punch as far as marketing goes? They can be fully personalised and you can add a message, your company logo, details of a new products, in fact anything at all. The key point to remember as far as an email list is concerned is that you are in complete control of it and can make direct contact with those who matter.

You don’t have to worry about the latest updates from Google, any new SEO algorithms or get stressed over the latest buzzwords in psychological research. None of the above can predict how client A will respond to a call to action from Company B, they can estimate at best. The direct approach has worked for years but has got somewhat lost in all the technical jargon. A direct request is more often than not met with a direct response, so that request has to both attract attention and engage the recipient. What better way to do this than via a Christmas ecard?

Why bother spending hours struggling to turn out dynamic email content when an ecard can do all the hard work for you. There is an even bigger marketing push than ever around Christmas time and what do you automatically notice first when you check your inbox? The emails with attachments. Those little icons of paper clips promise great treasures when they are from a tried and trusted correspondent, especially one that doesn’t normally send them.

So the emails with attachments are opened first and there, twinkling away, is your awesome Christmas ecard. These will make people if they need your product or not and can prompt them into placing an order just in case. A light hearted yet evocative message such as “Merry Christmas from Olive office supplies, make sure you aren’t caught short over the Christmas period”. Not the greatest example but you get the drift, and you can also use the ecard to remind them of how long you are going to be closed over Christmas and New Year so they could find themselves short of supplies come January.

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Spreading the Cost Of Buying Essential Products With Credit Catalogues

Posted by 23 November, 2014 (0) Comment

Credit catalogues are a favourite among people these days, because it allows you to buy expensive, but essential things without having to pay the huge upfront costs. Some reputed catalogue companies provide you with the easiest catalogues to get good deals without you having to stretch your budgets too much.

While some providers are very particular about whom they approve to be their customers, there are many others that have a more open policy. With either type of companies, you can fulfil your monthly requirements much more easily.

Choosing a company

The first step towards smart shopping is finding reliable and reputable credit catalogue companies. This industry is attractive enough to consumers that there are many shady companies offering very low interest rates and no credit checks. You want to find a company that:

  • Offers the types of products you are looking for
  • Is more likely to approve your application based on your financials
  • Is willing to increase your credit limits with regular payments

Pay particular attention to the interest rates offered by credit catalogues. If you have a bad score, the company needs more assurance and mitigate risk of non-payments. This is why they usually have higher interest rates and sometimes ask for collateral. If you see a company that provides credit catalogues low or no interest rates for a bad credit rating, it is not very credible.

Getting approved

For most credit catalogues, it is easy to get approved though the credit limit will be different for each, depending on the kind of products on offer and the size of the company. Your approval and credit limit depends on:

  • Whether the company is convinced you will be able to make payments
  • Your previous record with monthly payments and other credit catalogues
  • What kind of details and documents you can provide with your application

Once you apply, your approval status is sent to you within a week. Some may also tell you instantly whether you will be approved or not. Typically, the ones with higher interest rates are the easiest catalogues to get approved with.

Increasing chances of approval

When you think about how to be a more attractive customer to credit catalogues, you need to see what they expect from you. Therefore, if you want to increase your chances of approval you need to:

  • Pay all your bills on time
  • Make timely payments to the credit catalogue for the products you buy
  • Work for an employer for a long time to show financial stability
  • Not change residence frequently as it is a sign of instability

All this time, you also need to keep working on increasing your income. After all, that is the best way to improve your credit score. Regular payments will just fast track your progress. If you want to make steady progress, only buy those things from the credit catalogue that you need.

If there is a product that you want, but have no immediate use for or is just a luxury item, put off the purchase for a while. For instance, buying a laptop is a great choice if it will help you use it productively and work to increase your income. You can use credit catalogues smartly and improve your financial situation at the same time you buy products.

Author’s Bio:

Stephen Heyer works with one of the leading online sources where you can compare the best and the easiest catalogues to get the cheapest deals that are also being offered to customers with low credit scores. Visit their website to vendor listings. 

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Online Lottery Syndicate: What You Need To Know

Posted by 21 November, 2014 (0) Comment

If you have been into playing lottery for quite a long time then you would not really be unaware of the existence of the online lottery syndicates. While there are some of you, who are in favor of playing in this format since it increases the winning odds, there are others who are apprehensive of sharing their wins with others. Those of you all who are not familiar with the workings of a lottery syndicate; we will discuss the same in detail for you. So, go through the post in order to find out more about online lottery syndicate.

Online Lottery Syndicate

There are some online lottery syndicates run by reputed names like Camelot and DTD European Services LTD. You can join one of these syndicates after conducting your search on the internet (as in which syndicate you want to join). These syndicates are duly automated meaning your tickets and payment (on every draw) will be processed. Here, you are primarily playing with a pool of players instead of playing all by yourself. When you are playing individually you have only a single chance of pocketing the prize. However, with a syndicate (a greater number of players chipping in) your chances of winning are multiplied.

You can be on the lookout for particular syndicates which adopt unique but effective winning strategies so as to increase your winning chances by 3600%!!!!! The methods, generally, are explained on the respective websites.

There are certain offline syndicates which offer single “Draw” options while there are others who offer Euro Millions draw. Players are generally informed about the draws via e-mails.

Please note…

One of the major benefits of playing online lottery syndicate is that it does not entail problems tied to the offline syndicates— like the player might forget to pay or for that matter, the ticket purchaser determines not to disclose about the win to you.


There, definitely, are overall benefits of playing with a pool. Irrespective of how many times a lottery is played in a week you actually are able to share the prize with your team. Since you are a part of a team whose players are playing with different combinations, you might end up winning something every single time! The syndicates are organized lottery systems whereby your numbers are picked up based on tested lottery software systems!

So, what are you waiting for? Begin your online research today. Start surveying the background of the online lottery syndicates today. Determine their credentials by visiting relevant forums where lottery players participate on a regular basis. Put up a few names of the lottery syndicates you have researched on, and ask players for their suggestions regarding your joining these platforms. Ask them about their feedback on playing with lottery syndicates, in general as well. These forums are a great place to educate yourself.

Be on your strongest guard against online scammers. Filtering out genuine lottery syndicates would be key to your success with online lottery. There are scammers who will just send out random e-mails to you, saying that you have won a certain prize based on (once again) a random draw and that you are required to send over some money, so that they can process the cash prize to you. Our advice for you would be to steer clear of these propositions—- strictly!

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Understanding Fees for Merchant Accounts

Posted by 12 November, 2014 (0) Comment

When budgeting for a new business, it is important that you figure in every business service you will need to succeed. Among those services, merchant accounts can be one of the most important and one of the most costly. This is because there are a variety of fees associated with merchant accounts. Beyond just the monthly service fee, it is important to consider all of these different fees if you hope to get the best deal.

What is a Merchant Account?

As a business owner, your responsibility is to make sure that your business runs as smoothly and efficiently as possible. This means that you have to be comfortable delegating tasks to other members of your team. To get a complete explanation of merchant accounts is not only unnecessary, but it can be extremely confusing, especially when you are focusing on streamlining the operation of your business. Put simply, merchant accounts allow you to accept a variety of payment types, the most common and important being credit cards. With each merchant account, you will also be responsible for fees.

What Are the Fees?

There are a variety of fees attached to merchant accounts. Some of these are a necessary part of every company, while others are based on the provider and the business being serviced. It is important that you are aware of these difference fees prior to starting your search for merchant accounts. This will help you make the most informed decision. Some of the different fees include:

  • Monthly Fees: Every merchant account has a monthly fee attached to their service. This is simply a flat fee you pay every month.
  • Transaction fees: When a transaction occurs, there is usually a percentage fee attached to the transaction. Obviously, you are looking for a low transaction fee.
  • Payment Gateways: Some companies include one or more payment gateways in their monthly fee. Pay close attention when you are looking, as this can be costly if you misunderstand what you are getting.
  • Batch Handler Fees: This fee is found in many companies but some include it as part of the monthly fee. You incur this fee when batches of information are sent to the credit card companies.
  • Retrieval Fees: Retrieval fees can add up fast if you are in a high risk company because you will incur them whenever a credit card company asks for information about a transaction. For this reason, you should look to avoid companies that include this fee.

Also, always remember to watch out for hidden fees, such as transaction fees that change based on the situation.

How to Spot the Right Deal

As a business owner, you already understand that value matters more than price. This does not mean that you want to be liberal in your spending on a merchant account, but it does mean that you have to look at what you are getting before concerning yourself with the price. With a service like this, an inferior provider could mean a lot of trouble for your business.

When it comes to spotting the right deal, always look for a company that offers prompt and helpful service. Also, make sure that they are up front with their merchant accounts and show all of the fees without any deception. If you can find companies that actually will give you price comparisons, you have struck gold. Once you have this relationship in place, make sure to take every precaution to keep your merchant account safe and secure.

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